AI Predictive Targeting And Optimization Platform
How does Tomi.ai help reduce CAC and improve ROAS on Meta and Google ads?
Tomi.ai uses predictive machine learning to identify high-value visitors, predicting each visitor’s likelihood to buy and their 30-90 day lifetime value in near real-time. It connects these predictions with your ad platforms, CRM and analytics tools to shift from rule-based retargeting to value-based targeting. Features include value-based seed audiences for look-alikes, bid modifiers for Search Ads, and value-based retargeting, which together aim to reduce wasted ad spend and increase ROAS. The platform guarantees at least a 15% reduction in CAC on Meta and Google.
What data sources does Tomi.ai use to generate predictions?
Tomi.ai relies on first-party data from your own website and mobile app, combined with behavioral data and CRM data. This data is used to train models and generate real-time predictions for all visitors and leads. The platform runs on Google Cloud Platform.
What is predictive lead scoring and why is it useful?
Tomi.ai’s predictive engine assigns real-time scores to leads and website visitors, indicating their probability of buying and their expected 30-90 day LTV. These scores support forward-looking attribution and help optimize both paid and organic marketing efforts for B2B and B2C businesses.
What is the typical implementation timeline and when will I see results?
Implementation can be quick to start:
- Pixel installation: about 15 minutes
- Data collection: 2–6 weeks
- ML model training: 1–2 weeks
First results typically appear in 2–3 months, with ongoing optimization as cohorts mature.
How does Tomi.ai integrate with ad platforms and CRMs?
Tomi.ai creates value-based audiences in its dashboard and uploads them to advertising platforms via Marketing API. Predictions are fed back into your ad platforms, CRM and analytics tools to optimize campaigns across channels.
Who should consider using Tomi.ai?
Tomi.ai is designed for high-ticket e-commerce and lead generation businesses, including B2B and B2C, with long sales cycles, significant offline components, or high-value transactions. The platform is particularly suited for environments where precise timing and high-value outcomes drive ROI.
What is the pricing model and how can I get a quote?
Pricing is tailored to each business’s needs. To get a customized quote, book a demo or contact the sales team. The offering includes a guaranteed CAC reduction of at least 15% on Meta and Google.
What are the four pillars of Tomi.ai’s approach?
The four pillars are:
- Targeting
- Optimization
- Measurement
- Insights
These pillars drive value-based audiences, real-time optimization, cross-channel measurement, and actionable marketing insights.
How does Tomi.ai protect privacy and data security?
Tomi.ai emphasizes privacy and security: it is GDPR compliant, provides a privacy policy and a Data Processing Addendum, and operates with industry-standard data protection practices. The site also notes cookie usage and ongoing privacy protections; the service is not designed for children under 16. The platform also references SOC 2 considerations in its deployment ecosystem. For specifics, refer to the privacy policy and DPA materials linked in the site footer.
