AI Sales Team Analysis Tool

What is TRAQ and what does it do?
TRAQ helps companies consistently win deals and accelerate time to revenue by using AI to listen, analyze, and deliver insights, coaching, and assistance that drive sales teams to repeatable success. It combines call recording and transcription, coaching resources, and intelligent action guidance to help teams convert prospects into clients.
What are TRAQ's core features?
- Call recording and transcription
- Call summaries, action items, and next steps
- CRM and calendar integration (automatic attachment of recordings and summaries to prospect records)
- Mobile app for in-person meetings
- Mobile for cell call recording
- Action items and follow-up communication
- Conversation analytics
- Identify buyer insights
- Calendar integrations
- Meeting summarization
- CRM and conferencing integrations
- Unlimited “Ask Ava” (AI) queries
- Private sales coaching library
- Role Play
- Customizable business intelligence
- And much more...
How does TRAQ help my sales team work more efficiently?
TRAQ reduces administrative workload by automatically recording and transcribing calls, generating notes and recommended action items, and drafting follow-up emails. Its AI-driven analysis provides insights to refine approaches, coaching resources to improve skills, and seamless CRM integration to keep records up to date—all helping reps focus more on engaging prospects and closing deals.
What coaching resources are included?
TRAQ provides a private sales coaching library and self-guided coaching resources, along with role-playing tools, to support ongoing improvement across the sales team.
Does TRAQ integrate with my CRM and calendar, and how does that work?
Yes. TRAQ automatically attaches call recordings and summaries to prospect records in your CRM and supports calendar integrations, ensuring critical call details travel with each contact and stay synchronized with your scheduling.
What about mobile access and in-person meetings?
TRAQ includes a mobile app for in-person meetings and mobile call recording, enabling you to capture and access insights on the go.
What outcomes can I expect from TRAQ's insights?
TRAQ monitors sentiment and important keywords, tracks follow-up cadence and objections, uncovers buyer insights, and automatically identifies and drafts action items and follow-up emails. It also helps identify points of failure in deals so you can improve forecasting and outcomes.
What is included in “Here’s What You Get”?
- Call recording & transcription
- Calendar & CRM integration
- 5+ hours saved per salesperson per week
- Customized coaching resources
- Conversation intelligence & insights
- Unlimited 'Ask Ava' queries
How much does TRAQ cost, and is there a free trial?
- Pricing starts at $30 per user per month
- Total value claimed: over $3,000 per month
- A free trial is available (Get Started FREE in under 3 minutes)
How can I start using TRAQ today?
You can start with a free trial or book a live demo to see TRAQ in action and tailor it to your team’s needs.
Will TRAQ require changes to our current sales process?
No changes to your process are required, though TRAQ may uncover insights that encourage you to modify your sales processes for the better.
Are there customer stories or case studies?
Yes. TRAQ highlights customer experiences such as Lamatic, Direct Connection, Navigamo, and The Rector Group, illustrating how TRAQ has improved workflows, understanding of client needs, and sales performance.
Where can I learn more and view policy information?
You can access Terms of Service, Privacy Policy, and Privacy Notice for California Residents from the TRAQ site.











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