AI Creative Insights
What are QuantPlus Creative Insights and how do they help advertisers?
QuantPlus Creative Insights provide AI-driven creative intelligence by analyzing and ranking ad elements based on performance data. Advertisers leverage these insights to design optimized ads that can dramatically boost campaign ROI by making informed creative decisions before launching a campaign.
How does the QuantPlus AI Engine process and rank ad elements?
The QuantPlus AI Engine deconstructs ad creatives into individual text and image elements, analyzing trillions of data points. It then compares these elements to performance data, such as engagement metrics and conversions, to rank the highest performing ad elements. These ranked insights help inform advertisers' next campaign.
What types of industries can benefit from QuantPlus Creative Insights?
QuantPlus Creative Insights are beneficial across various industries, including charity, education, finance, communications, entertainment, retail, food/beverage, healthcare, insurance, and travel. These insights are tailored to provide data-driven creative intelligence for each specific industry to enhance ad performance.