Helium 10

Helium 10 is an all-in-one platform designed for Amazon, Walmart, and TikTok Shop sellers who want a single system to research opportunities, improve listings, run ads, and manage day-to-day operations.

On the product discovery side, it includes tools for product and keyword research such as Chrome Extension, Black Box, Xray, Cerebro, and Magnet, plus features to track keyword ranking over time (Keyword Tracker) so you can measure whether your targeting is working. For listing growth, Helium 10 provides listing optimization workflows including Listing Analyzer/Score Your Existing Product Listing, AI-generated listing creation, Listing Builder, and an Export/Converter flow for moving listings from Amazon to TikTok.

For advertising and performance, Helium 10 supports ad automation and optimization with Helium 10 Ads, along with performance analytics and search-term visibility via Search Query Analyzer / Market Tracker / SQP and competitor/brand monitoring. It also includes daily operations tools such as automated email sequences, follow-up and customer review monitoring (Seller Assistant), inventory and FBA reimbursements, managed refunds, and alerts for listing changes.

Helium 10 also includes Helium, an AI commerce agent experience in the Helium 10 AI Hub, and an MCP option that can connect your AI tools to LLMs like Claude or ChatGPT. Pricing ranges from $39–$279/month on annual plans or $49–$359/month on monthly plans depending on package level, with a free signup option to get an inside look.

What does Helium 10 help me do for Amazon, Walmart, and TikTok Shop?

Helium 10 helps you research products and keywords, optimize listings, automate and track ads, view performance analytics, and handle operational tasks like inventory, refunds, and listing-change alerts.

Can I use Helium 10 to optimize existing product listings?

Yes. You can score and analyze your existing listings with Listing Analyzer and related listing optimization features, then use tools like AI-generated listing creation and a listing builder to improve content.

How does Helium 10’s AI agent work?

Helium is an AI commerce agent experience in the Helium 10 AI Hub that you can ask about your business to identify changes intended to improve sales, protect margin, and improve ACoS.

What is Helium 10 MCP and which LLMs can it connect to?

Helium 10 MCP connects your AI tools so your data can flow into workflows you’ve built. It can connect to LLMs such as Claude or ChatGPT.

Do I need software to sell on TikTok Shop or Walmart?

You don’t need software just to start selling on TikTok Shop, and you can sell on Walmart after creating a seller account. Helium 10 is meant to make it easier to manage and improve results across marketplaces.

How much does Helium 10 cost and is there a free option?

Helium 10 costs $39–$279/month on annual plans or $49–$359/month on monthly plans depending on the package level. You can also sign up for free to get an inside look into the account.