AdLabs PPC

AdLabs PPC is an Amazon PPC software designed to help scaling brands and agencies optimize faster while staying in control. It uses a semi-automatic hybrid approach that blends AI-integrated bid optimization with human sign-off on every change, so recommendations are reviewed and adjusted based on your strategy and context.

The platform helps you optimize, analyze, harvest, negate, and report without relying on manual spreadsheets. You can review bid recommendations and submit the final changes to Amazon, then use advanced analytics to pivot, filter, and sort large volumes of data (including search terms). AdLabs supports keyword and product target harvesting via a “Campaign Map,” using its bidding algorithm to calculate starting bids for new keywords.

To reduce wasted spend, AdLabs helps identify non-performing search terms using n-gram analysis and filtering, then set up automations to flag and negate terms on a weekly cadence. For performance visibility, you can build custom Amazon reporting dashboards with a drag-and-drop builder, create multi-account reports across retail performance and Sponsored Ads/DSP/SQP/AMC, and generate white-label outputs as shareable links or PDFs.

Pricing is available with a free 30-day PRO trial (no credit card required, cancel anytime) plus flat-rate plan options after the trial. AdLabs also lists a “Free for Testing” tier limited to bid optimizations for Sponsored Products and includes Max 3 profiles and limited data retention.

How does AdLabs PPC handle bid changes if it uses AI?

AdLabs uses AI-integrated bid optimization, but it’s semi-automatic: you review the recommendations and provide human sign-off on every change before submitting to Amazon.

What can I do with keyword harvesting and negative management?

You can harvest profitable terms using a Campaign Map, and you can find and negate non-performing search terms using n-gram analysis and advanced filtering. Automations can flag and negate terms on a weekly cadence.

Can I create custom reporting dashboards in AdLabs PPC?

Yes. AdLabs includes a drag-and-drop dashboard builder for custom Amazon reporting, including multi-account reporting across areas like Sponsored Ads and other supported surfaces. You can also white-label reports and share them via link or export as a PDF.

Is there a free trial, and what do I need to start?

Yes—there’s a free 30-day PRO trial with no credit card required and cancel anytime. You can connect your Advertising and Seller/Vendor accounts and sync your Amazon data.

Do you offer flat-rate pricing options?

Yes. After the trial, AdLabs offers flat-rate plan options. The Free for Testing tier and other tiers list different limits and features, including bid optimization coverage and reporting capabilities.

Who is AdLabs PPC intended for?

It’s built for scaling brands and agencies, with features and workflows aimed at making Amazon PPC management faster and more efficient without giving up control of strategy and decisions.