Guzu
AI SEO Tools
AI visibility tracking and GEO optimization platform.

What does Guzu do?
Guzu is an AI visibility and GEO platform that helps brands, marketers and agencies measure and improve how they appear across AI search platforms including ChatGPT, Gemini, Perplexity, Claude, Grok and Google AI Overviews.
It goes beyond basic mention and citation tracking with deeper analysis such as consistency analysis, query performance breakdowns, competitor benchmarking, citation-gap analysis and visibility diagnostics. This helps users understand not only whether a brand appears in AI-generated answers, but how consistently it appears, which queries perform best or worst, where competitors are winning and what may be driving the visibility gap.
Guzu also includes a GEO Audit that analyzes AI visibility, competitors, citation gaps and optimization opportunities, an Agency Pitching Tool for generating prospect-specific AI visibility insights for sales pitches and proposals, and MCP access for working with Guzu data inside AI environments such as Claude Code, Cursor and Windsurf.
Guzu is designed for SEO and GEO professionals, marketing teams, agencies, consultants and businesses that want to track AI visibility, understand competitive performance and turn AI search data into practical optimization actions.