GoHighLevel

GoHighLevel is an AI-powered business operating system designed to help you grow by guiding leads from first contact to repeat customers. It brings together the tools needed to attract prospects, manage them in a CRM, and drive them toward bookings, sales, reviews, and re-engagement.

Key features cover the full lead lifecycle. You can capture leads with CRM, forms, surveys/quizzes, websites, funnels and landing pages, webinar funnels, QR codes, and inbound SMS and social DM handling. Nurturing and conversion are supported through voice AI, conversation AI via chat widgets, call tracking, missed call text-back, smart lists and segmentation, and automated workflows.

For closing and retention, GoHighLevel supports appointment reminders, lead scoring, proposals, invoicing, and orders/upsells. It also includes review/reputation management and reactivation templates to help bring customers back. Additional capabilities include an AI business card scanner, prospecting tools, an ad manager for Google/FB/Instagram, and mobile access to run your business on the go.

GoHighLevel is offered with a 14-day free trial. Paid plans start at $97/month for Starter and $297/month for Unlimited, with features and limits that vary by plan.

What is GoHighLevel used for?

GoHighLevel is used to capture, nurture, and close leads into bookings and sales, while also helping you manage reviews and re-engage repeat customers.

Does GoHighLevel include AI for calls and conversations?

Yes. It includes AI voice calls and chat/conversation AI to support lead responses and follow-up.

What tools help with lead capture and landing pages?

You can use CRM, forms, surveys/quizzes, websites, funnels and landing pages, webinar funnels, QR codes, and inbound SMS and social DM entry points to collect leads.

Can I run marketing automation like email/SMS campaigns?

Yes. GoHighLevel supports marketing automation including email/SMS campaigns, smart lists and segmentation, and workflows/automations.

What are the main plan options and pricing?

You can start with a 14-day free trial. Starter is $97/month and Unlimited is $297/month, with Unlimited offering additional sub-accounts and other features like user/agent reporting and basic API access.

Is there support and mobile access?

Yes. The platform includes a mobile app to run your business from anywhere and offers award-winning support.